Social Media Content

As an Art Director at M&C Saatchi Digital, following the motto: “Never underestimate the power of a good idea! No matter it’s size, if it is great, it will travel far,” I’ve added some creative designs to the LIDL Instagram and Facebook feeds. A good example of this was the LIDL sneaker, which was created as an April Fool’s post. But due to the high engagement, there was no doubt that it had to be produced, generating a good PR Buzz for the LIDL brand.